Can you believe that Mother’s Day is almost here? This – along with Father’s Day in June – is one of the biggest days in the subscription box year, with many people looking to treat their loved ones to a completely unique experience. Is your business ready? If you hesitated just now, never fear! Today,
The Top 5 Reasons Your Brand Voice Isn’t Working
“Brand voice” is one of those terms that gets tossed around all the time in business, but it’s not always clear what that means. How do you give a brand a voice? Well, it all comes down to your marketing copy – plus your social media and overall customer support. That can seem like a
Cratejoy is an all in one subscription commerce platform that includes everything you need to start your own subscription box business online.
How to Perfect the Product Video and Boost Your Brand
It’s official: video marketing is the future of ecommerce. With so many people shopping online these days – according to Statista, the 2017 holiday season saw revenue of $72.3 billion in desktop sales alone – you’d be remiss not to provide video of your subscription products on your storefront and Marketplace listing. Why Video? In
How to Increase Your Marketplace Conversion Rate
Sellers in the know are aware that Cratejoy is the world’s premier out-of-the-box solution for subscription box businesses, from our in-house marketing to checkout & rebilling flexibility to the Cratejoy Marketplace. But do you know exactly how special the Marketplace is? More than three-million-views-a-month special. That’s how much. With that many eyes, it’s crucial to
Prepare Your Marketplace Listing for Holiday Success
November is here – and with it, the strongest time of the year for subscription box sales. We’re talking, of course, of the holiday season. Are you ready? Take a look below at Cratejoy’s tips for marketing your subscription business this holiday season and optimize your Marketplace listing for massive sales! First, a review: Check
The Power of Influencer Marketing | Part 2: How to Create an Influencer Campaign
In Part 1, we covered the basics behind influencer marketing: what it is, how it works, and how it lends to your overall marketing strategy. In this part of our series, we’ll lay out the groundwork for how to build your own influencer marketing campaign. First, you’ll need to know what your influencer looks like.
How to Write Killer “About Us” & FAQ Pages
You’ve developed a marketing plan, have chosen an ecommerce platform to host your subscription box storefront, and are in the stages of building your website. Congratulations! That’s an exciting place to be in. But there’s one thing that we need to tackle before you can successfully release your website – and thus, your business –
The Power of Influencer Marketing | Part 1: What Is Influencer Marketing?
As you may have heard, influencer marketing is a rising trend in advertising. It’s a form of marketing that takes you to the personal stage, putting you in front of your audience by aligning yourself with the people they love most. Given the nature of this marketing type, which influencer is right for you depends