Let’s be honest; there are a lot of costs associated with starting a subscription box. First, you have to source and purchase the products to put inside your box, design and order the boxes, and set yourself up with all of the online tools to get your business off the ground. Depending on your niche,
Good imagery can make or break a business. Think that’s extreme? According to Crowdriff, 63% of consumers say that images are more important than product descriptions. That means that how good your product looks is more important than how good it sounds. Cratejoy’s Marketplace is certainly no exception to this guideline. The better your products
This post was originally published by our friends at StickerMule on September 15th, 2016. Bzzzzzzzt… That’s the sound of another text message hitting your customer’s phone. Go ahead and add it to the tally. Every day, your customers: • Send and receive 67 text messages • Get bombarded with 122 emails • Exchange dozens of
One of the major benefits of being a seller on the Cratejoy Marketplace is the opportunity to be featured in our marketing campaigns. From YouTube reviews to email blasts, blog posts, special collections, and more, Cratejoy’s marketing team works incredibly hard to get our sellers as many quality subscribers as possible. One of the most
Online sellers have a lot of explaining to do. There’s no sales rep on the floor guiding customers through available inventory. Your buyers can’t touch or feel the quality of your product through a virtual storefront. In ecommerce, what you see is what you get—which makes contracting a professional product photographer absolutely essential to your success.
Beautiful, clear images sell. It is that simple. Photos add personality, context and value to your brand, even if what you’re selling inside your subscription box is always changing. While there are many tools and resources for DIY photography, hiring a professional is your best bet. They understand what works and can help plan shoots, scout locations and select props.
We caught up with Gerry Flynn, Cratejoy seller and owner of Austin’s paleo food service “Fixed Foods.” He gave us an inside look at how he hired a photographer to bring his brand and products to life for his online shop.