Crafting a name for your subscription box business can feel almost more difficult than coming up with the original idea. This is the first and foremost part of your marketing efforts, so put some deep thought into it! Ideally, your business name should convey your subscription box’s mission/values, niche, and value proposition clearly, as well
Hosting a contest or giveaway can do wonders to boost your brand’s profile and collect leads (or subscribers!), especially in your prelaunch phase or the first few months after you launch. Think about it: a contest or giveaway allows your follower base to feel included and engaged, while a few lucky winners get to check
Join us! Connect with over 10,000 subscription box entrepreneurs like you in Cratejoy’s private Facebook group for Subscription School Properly communicating with customers is one of the most important parts of running your business. As you onboard and interact with your subscribers, the customer experience becomes just as important as the product experience. Both can have
Join us! Connect with over 10,000 subscription box entrepreneurs like you in Cratejoy’s private Facebook group for Subscription School So… you’ve got this idea for a subscription box. And the more you think about it, the harder it is to stop. You’ve Googled “how to start a subscription box”, looked up vendors, and feel almost ready
Join us! Connect with over 10,000 subscription box entrepreneurs like you in Cratejoy’s private Facebook group for Subscription School Today we’re talking about how to build a box before you, well… build your first month’s box. Maybe this sounds out there, but stick with us: prototype boxes can be a game changer for new subscription
Join us! Connect with over 10,000 subscription box entrepreneurs like you in Cratejoy’s private Facebook group for Subscription School Getting a subscription box business up and running is easier said than done. Like any business, subscription box services come with a whole host of moving parts: branding design, marketing, web hosting, order tracking and fulfillment,
Join us! Connect with over 10,000 subscription box entrepreneurs like you in Cratejoy’s private Facebook group for Subscription School Spoiler alert: your customers can be your best source of feedback. And we don’t just mean over social media, email, or other traditional forms of communication that take place during the customer-business relationship. Rather, we mean
Forecasting is the process of estimating your business’s future expenses and revenue growth. Without solid forecasting, your business could be on shaky ground now or later. However, it can be tricky to forecast your finances accurately when starting out. This holds true especially for subscription boxes, where you must plan ahead monthly to avoid excess