For some, marketing their subscription box is the hardest part of running a business. To start with, many of us struggle with talking ourselves up! Maybe for you, that struggle extends to talking up your business. Or maybe you’re great at “selling” your subscription box idea, but you have a hard time with the practical
Social marketing is one of your most powerful tools for customer acquisition. It can be cheap, effective, and it actually grows in value and momentum over time when properly applied. Facebook is at the helm of this, being one of the most widely used social platforms in the world. It’s free, offers custom pages for
Join us! Connect with over 10,000 subscription box entrepreneurs like you in Cratejoy’s private Facebook group for Subscription School The channels and opportunities available when deciding to market your subscription products are endless. From using influencers and guest posts to paid advertising and content marketing, it’s never been easier to promote your brand to the
Jennifer and Marty are the founders and owners of Paper Street Books and Comics. They got their start in March 2016 under the name Sci-Squad, a box primarily focused on sci-fi and fantasy graphic novels, and then rebranded to “Paper Street Books and Comics” to offer more genres and books to the mix. “Paper Street
Photo credit: My Subscription Addiction Did you know that a well-designed, informative packing insert (that is, an information card for the contents of that month’s box) can earn you, on average, $38 more per subscription? It’s true! When you put effort and care into your box presentation, people notice. That makes them feel like you’re
This month, Cratejoy’s shared the success stories of our 2016 Prelaunch Pilot and we’re excited to close it out with one of our most successful partners, Jamillah of Call Number. Call Number is a library-inspired book subscription box celebrating contemporary Black literature and authors. Each month, subscribers receive a newly released book and 4-5 carefully selected bookish and library-related items
Subscription commerce has been growing rapidly and there’s now interesting subscription boxes for all sorts of products and lifestyles. If you’re having trouble coming up with a great subscription box idea, here’s 50 suggestions to get you started.
Historically, the winter holiday season is the busiest time of the year for the Cratejoy Marketplace. Get your business ready for holiday shoppers by following the advice in this guide! Online retail sales trends are shifting again in massive ways for the 2021 Holiday Shopping Season. Two predictions we’re following are: Read more here about