Cratejoy is an all in one subscription commerce platform that includes everything you need to start your own subscription box business online.

What is Birchbox’s Monthly Churn Rate?

This was originally an answer I posted on Quora in response to the question: What is Birchbox’s Monthly Churn Rate? I’m estimating that their churn is approximately 8 or 9%. I suspect it started very low (near 5% in 2011/2012) and has slowly ramped up as they have reached serious scale (now, 55 months in

Build Your Business, Not a Website

One of our primary goals each and every day at Cratejoy is to reduce stress for our sellers when it comes to organizing all of the technical, logistical and flat-out irritating aspects of running your own e-commerce subscription business. The bottom line is that we want our Cratejoy sellers to be able to build a business, not a website. It’s something that we take a lot of pride in, and we think this short video explains what we strive to do for our customers on a daily basis. So, before you take off for your Thanksgiving holiday, check out this video and see what we’re constantly working towards. We hope you enjoy it!